Danzante - Studio 1482 Illustration


I’m excited to share a project I worked on last year for the Danzante family of wines. Danzante, or dancing, was in the process of a brand redesign, including their labels, and I was asked to create drawings of dancers. Anyone who knows me or my work knows that I love drawing things in motion, so this was exactly the type of assignment I’m always hoping for.

Below are 3 of the 4 new labels. The 4th is a Merlot with the same design as the Chianti. I’ve also included some of the preliminary drawings I made during the concept phase.

This is also a great example of a successful collaboration between illustrator and design team. Thanks to the team at CF Napa for pulling these together. Can’t wait to see them at the store.

danzante-chianti_greg-betza danzante-pinot_greg-betza danzante-Tuscan-Red_greg-betza dancer-1 dancer-2 dancer-3 dancer-4 dancer-5 dancer-6

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