Tag Archives: editorial

RESEARCH: Thomas Jefferson University

When Greg Betza received this commission from Thomas Jefferson University to contribute to their magazine he was excited as he’s always been drawn to butterfly imagery and the idea of metamorphosis, but that was not at all what this was about. Butterfly disease is a devastating disorder that often leads to an aggressive and fatal skin cancer. People who have this rare genetic condition have skin as fragile as butterfly’s wings because their bodies do not make enough collagen to hold the layers of their skin together. This leads to painful blistering and ultimately cancer. Most patients do not live to the age of 35.

Fortunately this article was not only about the disease, but the promising research into a therapy to treat the disease. You can read the article and see more of Greg’s illustrations here: RESEARCH: Thomas Jefferson University

GEORGE FLOYD TRIAL-WASHINGTON POST

Last week I was asked to create an image to run alongside the introduction of the jury in the George Floyd murder trial. After quite a bit of discussion here is the illustration that was agreed upon to protect the anonymity of the people involved.

Thank you to the Washington Post for the assignment.

2021 Calendar

New Year's Time Square Animation
Animation by Veronica Lawlor

Happy New Year!

Studio 1482 would like to take this opportunity to thank every one of you that visited our site, liked our work, or just offered a note of support this year. It made a very difficult situation a little bit easier knowing you were there.

Because we couldn’t physically mail our annual calendars to you this year we have made them available as a FREE pdf download. We hope that our art brings you joy in the year to come.

DOWNLOAD THE CALENDAR HERE

If you prefer a print edition you can purchase it at cost here

 

Wishing you all the best in 2021!

Public Speaking Take 2

A few months ago I was asked by Pearson Education to illustrate the tenth edition of Public Speaking An Audience-Centered Approach. What was especially cool about this was that Pearson had also asked me to illustrate the ninth edition a few years ago. This time instead of an approach of line drawing with a watercolor wash, they wanted something more along the lines of a cut paper collage. I was happy to work on this as I always enjoy drawing crowds of people no matter which style the client prefers.

New Jersey Monthly Downtowns | Greg Betza

Downtowns for NJ Monthly

New Jersey Monthly Downtowns | Greg Betza

I was commissioned this summer to work on a reportage assignment for NJ Monthly magazine. Being born and raised in New Jersey it was just that much better to be asked to drive around the state to visit and draw different “landmarks” throughout to help make the case for the best downtowns in New Jersey. I had a great time. Here are the drawings which appeared in the magazine (out now!) and the additional ‘rejected’ pieces that I made as well.

New Jersey Monthly Downtowns Cape May | Greg Betza

Cape May, NJ

New Jersey Monthly Downtowns Montclair | Greg Betza

Church Street, Montclair, NJ

New Jersey Monthly Downtowns Princeton | Greg Betza

Palmer Square, Princeton, NJ

New Jersey Monthly Downtowns Summit Diner | Greg Betza

Summit Diner, Summit, NJ

New Jersey Monthly Downtowns Red Bank | Greg Betza

Waterfront, Red Bank, NJ


These below were unpublished:

Downtown Red Bank, New Jersey | Greg Betza

Downtown Red Bank, NJ

Cape May, New Jersey | Greg Betza

Cape May, NJ

Raymond’s, Montclair, New Jersey | Greg Betza

Raymond’s, Montclair, NJ

Summit Train Station New Jersey | Greg Betza

Summit Train Station, Summit, NJ

Palmer Square Princeton New Jersey | Greg Betza

Palmer Square, Princeton, NJ

Porta Jersey City New Jersey | Greg Betza

Porta, Jersey City, NJ

Chicago Magazine Moving on Up | Greg Betza

Chicago Magazine

Had a chance to do some intricate line drawing for this illustration! It was interesting, and almost therapeutic, drawing all of these buildings and windows and streets and antenna and, and, and… And then I got to loosen up and work on a few lifestyle spots of  things happening in front of the architecture. Great layout by the AD too.

Chicago Magazine Moving on Up | Greg Betza

greg-betza_Chicago-spot1

Chicago Magazine Moving on Up | Greg Betza

Chicago Magazine Moving on Up | Greg Betza

Chicago Magazine Moving on Up | Greg Betza

Four Seasons Magazine | Greg Betza

Four Seasons Magazine

Four Seasons Magazine | Greg Betza

I was recently asked to create an illustration for Four Seasons Magazine. The story is about how children in Shanghai, a city with very little “green”, are being educated about the environment. I was really inspired by the opportunity to add a cultural feel to the illustration. Here is the final watercolor.

Australia’s Oaktree Foundation | Greg Betza

Four Seasons

Australia’s Oaktree Foundation | Greg Betza

It’s been a few years since I’ve worked for Four Seasons magazine, but I’m happy to have been asked to illustrate for them again. My last illustration for them dealt with Doctors Without Borders and this time I was asked to create an illustration for Australia’s Oaktree Foundation. Oaktree is a youth movement aimed at ending extreme poverty. It was amazing to learn about their foundation and to see how this group of young people turned their beliefs into action.

Australia’s Oaktree Foundation | Greg Betza

Art and Science of Wine Tasting | Greg Betza

Wine & Spirits

I was asked to created an extensive series of illustrations for Wine & Spirits magazine for this month’s special issue on the “Art and Science of Wine Tasting”, including the cover! The only downside was I had about 5 days to do it. Sometimes, if I am available, it is my favorite way to work. Job comes in, focus on it and work constantly until it’s finished…and in just a few short days I’m on to something else.

Anyway…my assignment was to create a series of illustrated montages of wine tasting sessions and to combine the tasters with the colors and elements that make up the particular wine they were tasting. Whether it be the region the wine is from, the ‘notes’ in the taste of the wine, or how the wine is aged, etc., etc.,…I had to create harmonious visuals. I was also asked to illustrate portraits of all of the wine tasters. That was especially fun. I’ve included a few of my favorites below.

And lastly, for the cover I was directed to write out different descriptive words to fill a wine glass. I really loved that idea and think it makes a striking cover. Thanks to Mike at W&S for working through this tight deadline with me.

I’d love to hear what you think!

Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza Art and Science of Wine Tasting | Greg Betza

Investment Advisor | Greg Betza

Investment Advisor

I’m really pleased to share this series I illustrated for Investment Advisor magazine. The topic is heavy, depression and suicide among retired men, and I wanted the illustrations to carry that kind of weight as well. I decided to use textured, somewhat “messy” backgrounds with shaky graphic lines, and slightly uncomfortable designs for the figures…hopefully to give a sense of the topic. I love how everything turned out, and I appreciate the client allowing me total creative freedom on this one.

I’d love to hear what you think…

Investment Advisor | Greg Betza

Investment Advisor | Greg Betza

Investment Advisor | Greg Betza

Investment Advisor | Greg Betza

Tree of Life | Greg Betza

Guitar Aficionado

Tree of Life | Greg Betza

An amazing illustration commission came to me about a month ago. I was asked to illustrate a story about a 100 foot tall Honduran Mahogany that has become a legend to guitar makers. The tree was found and felled nearly 50 years ago, but it fell in a ravine and could not be extricated. 16 years later it was rediscovered, purchased, and it’s figuring and pattern (in the grain of the wood) were discovered. Long story short, the wood became legend. It’s tone was beautiful, its look, incredible, and people pay top dollar today to find any wood still available from this one tree. Read the article, it’s really interesting…

This illustration is a double-page vertical spread. Can’t wait to see the print version!

Waitrose Kitchen | Greg Betza

Waitrose Kitchen

I had a chance to learn about cricket! Waitrose Kitchen, the magazine of the British luxury supermarket chain Waitrose, asked me to do a series of illustrations to accompany a story about ‘team’ of cricket player chefs, restaurateurs and foodies. Unusual combination, but I always enjoy illustrating a topic I know very little about. Here are the drawings of the cricket pavilion, stumps, ball…and of course, tea and scones!

Waitrose Kitchen | Greg Betza

Waitrose Kitchen | Greg Betza

Waitrose Kitchen | Greg Betza

Waitrose Kitchen | Greg Betza

DRAFT magazine | Greg Betza

DRAFT magazine

Sometimes I’m amazed at just how fitting a job is for me…as if the client knew me in advance. When I was asked to illustrate a feature for DRAFT magazine, I was thrilled. For those that know me, I’m a HUGE fan of craft beer and DRAFT asked me to illustrate a beer release party! Needless to say this was a fun piece to do…I even used a few friends as models…and oh yeah, my beautiful wife Despina. She’s a beer lover too so playing this role wasn’t too much of a stretch for her.

DRAFT magazine | Greg Betza

The Robb Report’s Private Aviation Sourcebook | Greg Betza

Retrofitting Your Aircraft

Here is a piece I worked on last month for The Robb Report’s Private Aviation Sourcebook. The piece was about how to “retrofit” your aircraft, basically a plane “make-over”. It was fun to do and a chance to play around with a relatively straight forward piece. I’d love to hear what you think.

The Robb Report’s Private Aviation Sourcebook | Greg Betza

Scientific American WorldView | Greg Betza

Scientific American WorldView

I really enjoyed this series of illustrations. They were challenging as the content was rather foreign to me, but I always feel fortunate when I get to learn something while illustrating. I’d love to hear what you think.

Scientific American WorldView | Greg Betza

Scientific American WorldView | Greg Betza

Scientific American WorldView | Greg Betza

Scientific American WorldView | Greg Betza

Scientific American WorldView | Greg Betza